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Analytics reports

Wix Analytics: About Wix Analytics Reports

Gain insights about your site and make smart business decisions with Wix Analytics reports. Choose how to view your reports and customize them to focus on the data that interests you most.

You can find the All Reports page under Analytics in your site's dashboard.

View All Reports

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Viewing your reports

Wix Analytics reports include a broad range of editable pre-built reports to display your data.

A screenshot of the All Reports page under Analytics.

To view your data in a specific format, click an icon displayed next to a report:

  • Table  displays your data in rows and columns.

  • Bar Chart  displays and compares your data.

  • Line Chart  shows how your data has changed over time.

  • Map  displays geographical data.

  • Pie Chart  displays your data in sections.

  • Heat Map  displays your data using intensity of color in grid format.

  • Funnel displays your data in steps.

  • Combo Chart and Bar Chart Split display multiple data series in one report.

A screenshot of reports types for a traffic report.

Tip:

Learn more about customizing the table view and other report views (e.g. bar charts and line charts).

About the report categories

Your reports are divided into categories to help you find information about how your business is performing, with new reports added all the time.

Depending on the Wix products you use, your reports are split into the following categories:

Tip:

You can also gather data in specific reports about email marketing and form submissions.

Understanding partial reports

Wix provides you with tools to build GDPR compliant websites. If your sites have Wix's cookie banner enabled, Analytics does not report visitor data before visitors actively consent to analytics cookies to be placed on their device. In such cases, Traffic and Behavior reports will be partial.

Tip:

Learn more about displaying a cookie banner on your site.

Customizing your reports

You can view your reports in different ways and customize them to present the data according to your preferences. Learn more about customizing reports.

A screenshot of customizing a traffic over time table report in the dashboard.

FAQs

Click a question to learn more about Wix Analytics reports.

Can I check reports from my mobile device?

Yes, you can access and customize any report on the go with the Wix app or Wix Studio app.

Wix app:

  1. Go to your site in the Wix app.

  2. Tap Manage  at the bottom.

  3. Tap Analytics and select All Reports.

Wix Studio app:

  1. Go to your site in the Wix Studio app.

  2. Tap Manage.

  3. Tap Analytics and select All Reports.

Can I get reports sent to my email?

Yes, you can set up automatic email delivery for your reports to stay updated without having to manually check your dashboard

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