LORD OF THE WIX

Email Marketing: Understanding Your Monthly Balance

Lord Of The Wix · Oct 25, 2026

Your email marketing balance shows the number of emails you can send to recipients each month. You can send an unlimited number of email marketing campaigns as long as you stay within your monthly email limit. Send 200 emails a month for free, or upgrade your plan to send more emails.


Once you reach your monthly quota, you can no longer send new email marketing campaigns. Custom automations and app automations with a promotional email type also stop sending. App automations with a business transactional or business critical email type continue to send.


Note:


Email marketing plans are separate from Wix's site plans. Site plans enhance your site's capabilities, while an email marketing plan enables you to use advanced email features.


Actions that impact your monthly balance


Your balance is impacted every time you send or schedule an email, including automated emails.



Actions that do not impact your monthly balance


Some email-related actions do not count toward your monthly balance.



Checking your monthly balance


You can check how many emails you've sent in the current month from your email marketing dashboard. You can also see the date your balance resets. If you've used up your limit for the month you can either wait until the balance resets or upgrade your plan.


To check your monthly balance:


  1. Go to Email Marketing in your site's dashboard.

  2. Under Monthly balance,view your current balance and a progress bar that shows how close you are to the limit.


A screenshot of the monthly balance section of the email marketing dashboard.

Want to upgrade your email marketing balance?


Learn more about how to upgrade your email marketing plan.


FAQs


Click a question below to learn more about your email marketing monthly balance.


When does my balance reset?

The date your balance and email quota resets is determined by your plan.


Do all emails sent from Wix automations count towards my monthly balance?

All Custom automations count towards your monthly balance. However, App automations that have an email type of business transactional or business critical do not count towards your balance.

Emails that do not count towards your monthly balance will appear with a pop-up explanation. Learn more about selecting email types.

Screenshot of a business transactional email that is not included towards monthly quota.

What happens if I try to send an email when my quota is reached?

If you try to send an email once your quota is reached, no new email marketing campaigns will be sent.


This article is credited to the Wix team - https://support.wix.com/ and we thank them for that!

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