LORD OF THE WIX

Connecting Yandex Metrica to Your Wix Site

Lord Of The Wix · Oct 25, 2026

You can connect Yandex Metrica to your site to measure and analyze the behavior of your site's visitors. Get detailed traffic data about your desktop and mobile visitors in real time and identify the channels that drive your audience to your site.


Important:



Step 1 | Get Your Yandex Metrica Tag


First, you'll need to create a tag in your Yandex Metrica account.


To create your tag:


  1. Sign in to your Yandex Metrica account.

  2. Click Add tag at the top left of your screen.

  3. Enter a tag name next to Tag name.

  4. Enter your site's domain next to Website address.

    Tip: Enable the Session Replay feature by clicking the Session Replay, scroll map, form analysis toggle.

  5. Select the I accept the Terms of Use checkbox.

  6. Click Create tag.

  7. Select CMS and website builders.

  8. Copy the tag number under Option 1.


Connecting Yandex Metrica to Your Wix Site

Step 2 | Connect Your Yandex Metrica Tag to Your Site


After you've created your tag, you can add it to your site in Marketing Integrations in your site's dashboard.


To connect your tag:


  1. Go to Marketing Integrations in your site's dashboard.

  2. Click Connect under Yandex Metrica.

  3. Click Add Yandex Metrica Tag.

  4. Enter your Yandex Metrica tag number in the pop-up.

  5. Click Save.


Note:



This article is credited to the Wix team - https://support.wix.com/ and we thank them for that!

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